New Leadership Takes the Helm at Ram and Jeep

Key Takeaways

• Matt VanDyke is the new CEO of Ram, effective immediately.
• Branden Coté will take over as CEO of Jeep on August 3.
• Both appointees have decades of marketing and leadership experience in the automotive industry.
• VanDyke and Coté will report to Tim Kuniskis, who is keeping his executive position.
• Stellantis aims to increase its volume by 35 percent and its revenue by 25 percent by 2030.

Who are the New CEOs of Ram and Jeep?

Matt VanDyke, the new CEO of Ram, comes from a marketing background and previously held executive positions at Ford and FordDirect. Branden Coté, the new CEO of Jeep, arrives with retail and manufacturing leadership experience at companies including Mercedes-Benz and Aston Martin.

VanDyke takes over for Tim Kuniskis, who was promoted to head of American brands and North America marketing and retail strategy in July 2025. Coté replaces Bob Broderdorf, who is taking medical leave but will return to a different leadership role in the company.

What is the Significance of these Appointments?

These new appointments are part of Stellantis’ efforts to improve sales in the North American market. In the second quarter of this year, Ram’s sales increased by 11 percent, but Jeep’s were down 5 percent.

The second half of the year will include deliveries of the Jeep Cherokee Hybrid and Ram 1500 SRT TRX, which Stellantis says will further increase sales revenue.

What are the Goals of Stellantis?

Stellantis aims to increase its volume by 35 percent and its revenue by 25 percent by 2030. The company’s CEO, Antonio Filosa, previously served as Jeep’s CEO and led Stellantis’ North and South America divisions.

How will these Appointments Impact the Industry?

The appointments of VanDyke and Coté are part of a larger effort by Stellantis to restructure its leadership team and improve its performance in the North American market.

The company’s goals of increasing volume and revenue by 2030 will likely have a significant impact on the industry, as Stellantis is a major player in the global automotive market.

Frequently Asked Questions

Q: Who is the new CEO of Ram?

Matt VanDyke is the new CEO of Ram, effective immediately.

Q: Who is the new CEO of Jeep?

Branden Coté will take over as CEO of Jeep on August 3.

Q: What are the goals of Stellantis?

Stellantis aims to increase its volume by 35 percent and its revenue by 25 percent by 2030.