Audi’s New Models Are Carrying It Through 2026
Audi's Q2 2026 sales are down 3.0 percent, but new gas models are mostly up, with the A3, A5, A6, Q5, and Q8 seeing increases.
Key Takeaways
- Audi sells 38,000 vehicles in Q2 2026, down 3.0 percent from Q2 2025.
- Sales are down 17 percent in the first half of 2026.
- EV sales took the biggest hit, but new gas models are mostly up.
- The A3, A5, A6, Q5, and Q8 saw increases in Q2 sales.
- Audi’s entire EV lineup has been hit hard, with only 1,730 units sold so far in 2026.
What’s Behind Audi’s Q2 2026 Sales Numbers?
Audi reported its 2026 second quarter deliveries in the United States, delivering 38,030 vehicles during the second three months of the year. That number is down 3.0 percent from the 39,241 vehicles delivered in Q2 2025.
Audi has delivered 67,916 new cars so far in 2026, down 17.0 percent from the first half of 2025 when it sold 81,951 units.
Which Audi Models Are Seeing Increases in Sales?
While overall sales are down, both for second quarter and the first half of the year, there are some bright spots in the Audi lineup. The following vehicles all saw increases in Q2:
- A3: up 9%
- A5: up 9%
- A6: up 32%
- Q5: up 30%
- Q8: up 47%
What’s Happening with Audi’s EV Lineup?
Audi’s entire EV lineup has been hit hard, with only 1,730 units sold so far in 2026. At this point in 2025, Audi sold 11,559 EVs, meaning sales have dropped by 85.0 percent.
The Q6 E-tron fared far worse with sales down 83.0 percent in Q2 and 87.0 percent through the first half, likely due to the drop in demand for EVs combined with tariffs.
What’s Next for Audi?
Audi will need to bank on the updated Q7 and the all-new Q9 bringing in customers that have been waiting for a big SUV from the brand.
Specifications
| Model | Q2 2026 | Q2 2025 | % Change | 2026 YTD | 2025 YTD | % Change |
|---|---|---|---|---|---|---|
| A3 | 2,862 | 2,620 | 9% | 5,135 | 4,880 | 5% |
| A4 | 0 | 97 | -100% | 1 | 500 | -100% |
| A5 | 4,510 | 4,154 | 9% | 8,882 | 8,275 | 7% |
| A6 | 2,237 | 1,693 | 32% | 4,263 | 3,559 | 20% |
| A7 | 145 | 472 | -69% | 321 | 1,094 | -71% |
| A8 | 312 | 394 | -21% | 513 | 749 | -32% |
| Q3 | 6,650 | 7,265 | -8 | 10,906 | 12,612 | -14% |
| Q4 e-tron | 60 | 877 | -93% | 150 | 2,238 | -93% |
| Q5 | 12,038 | 9,255 | 30% | 22,138 | 22,914 | -3% |
| Q7 | 4,129 | 4,871 | -15% | 7,683 | 9,975 | -23% |
| Q8 | 4,059 | 2,764 | 47% | 6,344 | 5,829 | 9% |
Frequently Asked Questions
Q: What was Audi’s Q2 2026 sales number?
Audi sold 38,030 vehicles in Q2 2026, down 3.0 percent from Q2 2025.
Q: Which Audi models saw increases in Q2 sales?
The A3, A5, A6, Q5, and Q8 saw increases in Q2 sales.
Q: What’s happening with Audi’s EV lineup?
Audi’s entire EV lineup has been hit hard, with only 1,730 units sold so far in 2026, down 85.0 percent from the same period in 2025.
